WHY should you do Direct Selling
I am a great fan of ‘The Golden Circle’ Concept by Simon Sinek and the way he put a structure to such a simple yet profound concept. It imagines a scenario where we start with ‘Why’ before moving on to…
Category Basic
Basic Fundamental points that one needs to master to start on a wonderful MLM journey. The stronger the foundation the faster the growth.
Social Media might not be the best place for Lead Generation in Direct Selling. Here’s why!
This might be an unconventional topic, but it is what it is. And I am not going to beat around the bush. SOCIAL MEDIA MIGHT NOT BE THE BEST PLACE FOR LEAD GENERATION IN MLM. I keep preaching this, even…
Top 5 Beginner Mistakes to avoid in Direct Selling
Direct Selling is said to be a comparatively easy business to build yet we observe 3-5 successes or less per 100 beginners. This is because of the cumulative results of many mistakes a beginner makes in the initial months/years in…
How to Build Strong and Long Lasting Relationships in Direct Selling
Relationship Building with customers/ potential buyers is critical to any business. They say – lose a sale but do not lose a relationship. Now everybody knows that but in India, not everybody follows them. Don’t believe me? Visit any second…
3 Fundamental Skills in Direct Selling that will set a strong base for you
We have discussed diverse topics on this blog – from Culture to Structure. But none of them will have an impact if we do not have our fundamentals strong. Firstly, Congratulations that you have joined this industry! It is one…
A 3-step way to plan a strong Team Structure (Generational)
So you have joined a Direct Selling company, used the products, gained some knowledge on them, and attended training sessions on how to consult them to prospects. If you have not, it is strongly advised for you to go back…
How to use Communication for sustainable growth in Direct Selling
Communication is critical to any trade in this world but it finds quite an interesting application in a Direct Selling business. Retention is a genuine problem in this trade. Growth is not sustainable. We are looking at a pot with…
Busting 5 Indian Myths of Direct Selling
Direct Selling, Multi-Level Marketing (abbr. as MLM), or Network Marketing, unlike other vernaculars of Marketing, is a philosophy. The methods it utilizes to reach its customers are unique yet ancient. It is defined by a strategy that reaches out to…